Privacy Policy — Prime Agro Group

Privacy Policy

Prime Agro Group ("we") values your privacy. This Privacy Policy explains how we collect, use, disclose, and protect your information in accordance with the Kenya Data Protection Act 2019 and international standards such as the EU General Data Protection Regulation (GDPR).

1. Information We Collect

  • Contact & business data: name, company, email, phone, billing and shipping addresses.
  • Transaction data: order details, contracts, invoices, payment records.
  • Website & technical data: IP address, device/browser information, cookies, analytics.
  • Third-party data: credit references, export clearance information from logistics and banking partners.

2. How We Use Your Information

We process personal data to:

  • Respond to enquiries, prepare contracts, and fulfil export orders.
  • Arrange logistics, shipping, and customs clearance.
  • Process and verify payments, prevent fraud.
  • Send important updates about shipments, compliance, or product recalls.
  • Improve our website, services, and relationships with buyers and suppliers.

3. Legal Bases for Processing

Depending on the context, we rely on:

  • Performance of a contract (e.g., processing an export order).
  • Legal obligations (e.g., tax, customs, or trade reporting).
  • Legitimate interests (e.g., fraud prevention, business analytics).
  • Consent (e.g., receiving marketing communications).

4. Sharing of Information

We may share your information with:

  • Logistics providers, freight forwarders, and customs agents.
  • Financial institutions and payment processors.
  • Regulatory bodies and law enforcement, where required by law.
  • Affiliates and trusted partners for the purposes outlined in this Policy.

We do not sell your personal data.

5. International Data Transfers

Because we operate internationally, your information may be transferred outside Kenya. We take steps to ensure that adequate safeguards are in place, consistent with applicable law.

6. Data Retention

We retain data only as long as necessary to fulfil the purposes described in this Policy, comply with contracts, and meet legal, accounting, or tax requirements. Typical retention is 6–10 years for trade documentation.

7. Data Security

We implement appropriate technical and organizational measures, including encryption of sensitive records, access controls, and staff training, to protect your data against unauthorized access or misuse.

8. Your Rights

Depending on applicable law, you have the right to:

  • Access, correct, or delete your personal data.
  • Object to certain processing activities.
  • Withdraw consent where processing is based on consent.
  • Request a copy of the data you have provided to us (data portability).

To exercise your rights, please contact us at privacy@primeagrogroup.com. We will verify requests before taking action to protect your privacy.

9. Cookies & Tracking

Our website uses cookies for essential functions, analytics, and to improve performance. You may disable cookies in your browser settings; however, some features of the site may not function properly.

10. Updates to This Policy

We may update this Privacy Policy from time to time. Changes will be posted on this page with a revised effective date.

11. Contact Us

If you have any questions about this Privacy Policy or our data practices, please contact us at:

Prime Agro Group
Email: info@primeagrogroup.com